Welcome to Fashiola Australia

By Nicolina Bengtsson | News | 04/02/17

Welcome to Fashiola Australia! For many of you, this will be your first time on the site and we are so excited to welcome you. Fashiola has been going for a few years in Europe and as fashion-lovers have embraced us into their fashion lives there, we couldn't wait any longer to come to Australia as well! We're now live in OZ and cannot wait to discover the newest trends, the best (local) brands and the biggest shops around. So, come on in, get to know a little bit about us, our story, and the ways you could benefit from our features!

Welcome to Fashiola Australia

What is Fashiola and How Does it Work?

How it All Began

Before we get into the details of how it all works, let’s start with a little back story of how we got started. Fashiola is an international fashion search engine which was founded in 2012 in The Netherlands under the name of Kleding.nl (Kleding = dutch word for "clothing"). When it we wanted to go live in other international markets, we found that the name Fashiola was better suited.

We were growing quickly in The Netherlands and became quite a success. It wasn't long until our CEO was enthusiastic about bringing the fashion search engine to other markets as well.  A year after we started out in a small office space in The Netherlands, Fashiola.de (Germany) was born. We then quickly moved on to open in even more markets. Spain, UK and France were next on the list, closely followed by nine more countries in 2016. Denmark snuck in just before the end of 2016, and Australia is the latest addition to the Fashiola family.

The Fashiola tools

So, let's get into all of the fantastic features that we have on our site. In addition to the main feature of our site, the fashion search engine (in which you could filter away from a constantly growing variety of products from new and established brands and the biggest (aussie) shops), we have outlined some of Fashiola.com.au's other tools below.

Create a Profile and Save Your Favourites

On Fashiola.com.au you can easily create your own profile, upload your own photo and save your favourite items on site. This means you can keep track of items you dream of owning one day, fashion that are perfect for an upcoming event or even simply clothes that you have to have right now.

Sale Alerts

We all like to save money, right? And sometimes that perfect bag or dream pair of shoes is just a little bit out of our reach. That's where Sale Alerts step in. When you save something to your wardrobe, you will automatically receive an e-mail alert when that product goes on sale. No longer lurking around the internet 24/7 to find out when it's reduced - you get the notification straight into your e-mail box.


Got a creative itch? We have you covered there too. Our stylebook tool allows you to create entire outfits, try out new styles or simply curate a collection of your favourites items. The stylebook tool is really easy to use and once it's done it couldn’t be easier to share with your friends via social media.  

Tips & Tricks

Are you looking for fashion, travel and lifestyle inspiration? Then look no further than our blog. On our blog you can find all kinds of information about the latest trends, travel hotspots or fashion tips that our editors can’t wait to share with you. 

Fashion Search Engine

On top of all of these great features, we have the main event, the search engine. It’s the main feature on our website and is designed to help you find exactly what you are looking for as easily as possible! Looking for some new swimwear? Compare the styles from a number of different shops and brands to find the best look for you. Fashiola gathers all the popular brands and all-time favourite shops under one roof so can easily find all the best fashion in one place. If you are looking for something really specific, you can use our well-organised categories and effective search filters (such as size, colour, material, price, brand and shop) to find your perfect item. We also offer plus size, maternity and luxury filters to make your search even easier. Or, you could also simply browse away and discover new styles.

We are always looking to make your experience on Fashiola better so if you have questions, comments or just fancy a chat, send us a message through the contact form or find us on social media. Happy shopping!

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